Michael Booher
Michael Booher
Chief Financial Officer
About
- Michael joined Southern in December 2019
- Prior to joining Southern, Michael was the Chief Financial Officer at Lifestyle Brands LLC (multi-channel apparel retailer / master licensee of Margaritaville Brands)
- Previous senior leadership positions in the hospitality and retail sectors including 20+ years with Hard Rock International. Michael oversaw the $250 million European division including aggressive expansion efforts throughout continental Europe
- Michael earned his B.S. of Accounting and M.B.A. from the University of Central Florida; he holds an active CPA license in the state of Florida